'The Strangers' poster

This poster is advertising a horror film called 'The Strangers'. The picture shows two characters looking up at the villains wearing masks which suggest they are intimidated and scared of the people above them. This may cause the audience to become very scared of the these character and empathize with their powerlessness. The camera angle used in this film poster is a mid shot to show all the characters and draw attention to the scary details of the villains. 

The main writing on the poster is written in shiny lower case letters which looks unusual and distorted. This writing is quite eye catching and will draw the audience in and makes them question why it's written like that. At the top of the poster there is a statement which says 'Because you were home' which is very general and sounds like they are talking to the audience. This statement may make the audience think that it could happen to them and want to find out what this event could be. The institution is written in small lettering at the bottom of the image which does not detract from the overall focus of the poster. The actors in the film are written just above the title of the film which could be another factor which interests the audience as they are big name stars.

The colours in the image are very dull and dark. This gives a sinister feel to the image and an eerie atmosphere. These colours could have been chosen as it makes the white masks stand out against the browns and greens in the image. This will draw the audience in as the masks look eye catching and abnormal.