Insidious - Audience Profiling

 

Released:	29th April 2011
Genre:	Horror, Thriller, Fantasy
Price:	C-
Estimated box office:	£3,000,000
Director:	James Wan
Film cast:	Patrick Wilson, Rose Byrne, Melusine Mayance
Certificate:
Distributor:	Momentum Pictures
The Story:	A family looks to prevent evil spirits from trapping their comatose child in a realm called The Further.

 

 

 

 

 

The majority of people who went to view this film were of the age 15-24, with 56% watching it. The second highest group was 25-34. This supports our certificate choice, as we want to target the group of 15-24, as they are the majority of cinema gooers, and movie watchers. The gender that mainly watched this film was males with 56% watching it, compared to females with a smaller 44%. Although less females watched this film, the difference waa not huge, so we may want to watch this film to understand how they appealed to both genders.