Released: | 7th May 2010 |
|---|---|
| Genre: | Horror, Thriller, Fantasy |
| Price: | C+ |
| Estimated box office: | £5,500,000 |
| Director: | Samuel Bayer |
| Film cast: | Jackie Earle Haley, Rooney Mara, Kyle Gallner, Thomas Dekker |
| Certificate: | 18 |
| Distributor: | Warner Brothers |
| The Story | A re-imagining of the horror icon Freddy Krueger, a serial-killer who wields a glove with four blades embedded in the fingers and kills people in their dreams, resulting in their real death in reality. |
- The main audience of people who watched this film was 15-24 even though it is an 18, with 25-34 being the second highest. From looking at this data, the audience that our trailer will try to target will be 15-24 as generally a lot of people that age watch horror films, and they are old enough to understand what is happening and get scared. Generally males watched this film more than females, with the percentage being 57%, which could be down to the violence and gore, or just because a higher percentage of males watch horror films than females.
- Although 25-34 was a high percentage of movie gooers who watched this film, we will not be targeting our trailer at them, as we want to attract an audience of 15-24 so that people younger than 18 are able to watch it. We want people younger than 18 to be able to view it as if we were to make it an 18, we'd miss out on a large percentage of teens who go and see films rated as 15.
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